Cold drinks, hot myths: UF expert cuts through summer hydration hype
Experts Center
University of Florida experts are available for commentary, interviews and speaking opportunities on thousands of subjects. The profiles below provide their information and their media appearances to help you find the most relevant expert for your needs.
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Ruogu Fang
Associate Professor | Associate Director
Ruogu Fang works on artificial intelligence-empowered precision brain health and brain/bio-inspired AI.
ruogu.fang@ufl.edu
352-294-1375
Brain Informatics
Neuroimaging
Precision Intervention
Deep Learning
Medical Image Analysis
Kevin W. Farmer
Professor
Dr. Farmer is an expert in sports medicine, shoulder and elbow reconstruction, ACL reconstruction, Achilles tendon repair, and elbow pain.
farmekw@ortho.ufl.edu
352-273-7001
Achilles Tears and Sports Medicine
Throwing Shoulder Injuries
Rotator Cuff Tears
Shoulder Instability
Knee Ligament Tear
Yang Feng
Associate Professor
Yang Feng's research focuses on the role of AI as an information delivery agent as well as a powerful research tool.
y.feng@ufl.edu
352-392-0453
Consumer Psychology
AI
Artificial Intelligence
Advertising Campaign
Advertising Research and Strategy
Mark Fenster
Professor
Mark Fenster is the Marshall M. Criser Eminent Scholar Chair in electronic communications and administrative law.
fenster@law.ufl.edu
352-273-0962
Administrative Law
Political Extremism
Non-disclosure agreements
Open Government Laws
Conspiracy Theories
Rob Ferl
Assistant Vice President | Professor
Rob Ferl studies how plants respond to spaceflight and gravity to support future space exploration and biological research in space.
robferl@ufl.edu
352-273-4835
Space Agriculture
Biotechnology
Astrobiology
Space Biology
Plant Molecular Biology
Juliana Fernandes
Assistant Professor
Juliana Fernandes is an expert in the uses and effects of negative information in persuasive communication messages.
juliana@jou.ufl.edu
352-392-9359
Social Media
Media Trust
Misinformation
Advertising Strategy
Political Advertising
Jason Ferrell
Director | Professor
Jason Ferrell has expertise in invasive plant management, pesticide safety and fate of pesticides in the environment.
jferrell@ufl.edu
352-273-3685
Pesticide Safety
Invasive Plants
Aquatic Plants
Daniel Ferris
Professor
Daniel Ferris studies how humans move, focusing on both neuroscience and biomechanics, including individuals in health and disability.
dferris@bme.ufl.edu
734-834-0379
Robotic Exoskeletons
Electroencephalography
Biomechanics of Human Movement
Neural Control
Human-machine Interfaces
Roger B. Fillingim
Professor | Director
Roger B. Fillingim maintains an active research program investigating individual differences in pain.
rfillingim@dental.ufl.edu
352-273-5963
Ethnic Group Differences in Pain
Pain
Kevin Folta
Professor
Kevin Folta is an expert in biotechnology. He also farms and has a background in communication.
kfolta@ufl.edu
352-273-4350
Sequencing
Herbicides
Fruit crops
Florida apples
Low-chill fruit
